Path: utzoo!attcan!utgpu!jarvis.csri.toronto.edu!mailrus!ncar!tank!arch_ems@gsbacd.uchicago.edu From: arch_ems@gsbacd.uchicago.edu Newsgroups: comp.misc Subject: Re: Low Productivity of Knowledge Workers Message-ID: <5431@tank.uchicago.edu> Date: 17 Sep 89 16:12:29 GMT Sender: news@tank.uchicago.edu Organization: University of Chicago Graduate School of Business Lines: 75 >I recently heard Michael Scott-Morton give a talk in which he >asserted that U. S. knowledge worker productivity has not been increased >by all of our personal computers. I was also told that there >was a fairly recent Fortune Magazine article making the same point. > >1. Can anyone provide references to research on this question? > >2. If this is true, would you care to speculate on why? A number of responses have been posted to this query but they all have seemed to skirt an interesting reason... One poster noted that computers allow users to do all sorts of things that couldn't be done before -- another poster noted that 'productivity' was measured in $ of revenue/# of employees. There are two productivity issues which cannot be directly imparted by a $/# calculation. Both have to do with competitiveness and both (_I_ think) are directly affected by computerization: Quality and Complexity. Let me explain -- QUALITY Frankly, I cringe now when I, as a business person, receive a handwritten note of more than five words or a typed resume. I have an expectation that people will use word-processors, and laser printers and desk-top publishing to produce correspondance and important documents like resumes. The standards have gone up regarding the proper public image that an individual or business must present and there is a corresponding increase in cost to produce the higher quality correspondance and publications. If businesses and individuals don't live up to this quality mandate, they will suffer in the marketplace -- images have a lot to do with sales. In addition, there are all sorts of expectations about document delivery. Ten years ago, what was the average cost of mailing things to your business associates? Today, how many fax machines does your business have and how many Federal Express packages do you send a month? (week, day?) This is an increase in the cost of doing business. It directly affects productivity and it is the direct affect of "technology." But again, if you didn't meet this quality expectation, your business would suffer in the marketplace. Finally, there are a lot of expectations regarding the presen- tation of materials now that just didn't apply ten years ago. Graphics, charts, intricate lay out -- all are now a part of the basic documents that not to long ago were pure text. This added quality in the material presentation costs money -- further eroding "productivity." But again -- it is necessary to do these things in order to compete. COMPLEXITY The speed of business transactions and their complexity has expanded as quickly as our increased computing and telecommunications. Many more companies today are operating across international boundaries, in geographically disparate offices, and with highly time sensitive data. Frankly, there are a lot of businesses that are just not possible without the complex infrastructure of technology -- how do you compute that into "productivity?" I mentioned Federal Express before -- how could that business survive without computation? The reason they can charge so much to move a couple of pieces of paper across country for is you is not only because you know it will get their overnight -- but also because if it doesn't you can call them and the person in Nebraska who answers your call from Boston will know that your package to San Francisco is in a delivery truck crossing the Bay Bridge, en route from Oakland (and can also probably tell you that it went to Oakland because you got the zip code wrong, and can tell you the name of the person who will deliver the package and the time within five minutes of when it will be delivered. And I think that is a simple example of the complexity that computers allow -- Now, everyone reading this probably understands intimately the technology that makes all of this possible but you might not have thought about it as part of the bottom line -- there are some other offsets to productivity that are important to consider: training, sunk costs for equipment and networking, system administration, and increased information needs. But the point is -- we are able to do more and more and must in order to remain competitive. --Ted Edward Shelton, Project Manager ARCH Development Corporation arch_ems@gsbacd.uchicago.edu