Path: utzoo!attcan!uunet!samsung!usc!apple!fox!portal!cup.portal.com!LadyHawke
From: LadyHawke@cup.portal.com (Classic - Concepts)
Newsgroups: comp.sys.amiga
Subject: Re: Fair and equal Representation
Message-ID: <24431@cup.portal.com>
Date: 24 Nov 89 03:23:55 GMT
References: <4509@nigel.udel.EDU> <378@fsu.scri.fsu.edu>
Distribution: na
Organization: The Portal System (TM)
Lines: 21


      In 1986 I did a demonstration of my Amiga to a group of about 100
people who heard about the demo by word-of-mouth.  I wasn't trying to sell
the machine.  I was just so excited about the things I'd been using it
for, I wanted to share the excitement.  As a result of that demo, within 
3 weeks, 13 people had bought Amigas.  No kidding.  They were technically 
literate--I think perhaps that has something to do with it.  (Wish I'd
had a commission on those sales, I would have bought a hard drive.)
      The point is that the machine sells itself, as long as it is being
demoed by someone who can honestly answer people's questions.  Since I have
worked on Macs, IBMs, TRS-80s and others for years, I was not describing
its capabilities by hearsay, but rather, by first-hand experience.  So,
what people REALLY need to see, is what the machine can do.  I demoed
graphics, sound, voice, digitizing and video output (straight composite
out, since I didn't have a genlock in those days).  You should have seen
the enthusiasm.  I also passed out a list of specs, a rap-sheet of sorts.
      I don't know how best Commodore could capitalize on this kind of
approach, which seems to work, but your idea of student reps sounds like
it would fit very well with this method of presentation, since a college
crowd would also be reasonably technically literate and interested in
specifications.