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From: usenet@cps3xx.UUCP (Usenet file owner)
Newsgroups: comp.lang.forth
Subject: Re: Marketing Forth (was Re: Thoughts on Forth)
Message-ID: <6110@cps3xx.UUCP>
Date: 20 Jan 90 23:27:58 GMT
References: <7636@pt.cs.cmu.edu>
Organization: Engineering, Michigan State U., E. Lansing MI
Lines: 23

From article <7636@pt.cs.cmu.edu>, by koopman@a.gp.cs.cmu.edu (Philip Koopman):
> In article <6224@sdcc6.ucsd.edu>, ir230@sdcc6.ucsd.edu (john wavrik) writes:
>> Phil Koopman says we have to market Forth.  Could we really get away with 
>> an ad campaign that says:
>>     "Remember how much fun programming used to be?  It still is
>>      with Forth"
> 
> I propose that we can correct those impressions by publishing
> hard technical articles about Forth projects that have
> been a success.
> 
How do you sell management on doing a project in Forth? That is the real
battle. Good technical articles would go a long way towards helping.
But, other than doing a project completely in Forth and then unveiling
to management later that it was done in Forth, what are some good ways
to go about changing the thinking of the decision makers?

Anyone with experience in this area care to comment?

j				|%|John Lawitzke, Dale Computer Corp., R&D
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