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From: man@eilat.cs.brown.edu (Mark H. Nodine)
Newsgroups: comp.sys.mac.misc
Subject: Re: naming Apple
Keywords: Jobs & Lennon
Message-ID: <44704@brunix.UUCP>
Date: 10 Jul 90 15:05:20 GMT
References: <22871@megaron.cs.arizona.edu>
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Reply-To: man@eilat.cs.brown.edu (Mark H. Nodine)
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Organization: Brown Computer Science Dept.
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In article <22871@megaron.cs.arizona.edu>, schatz@cs.arizona.edu (Bruce
Schatz) writes:
|>One thing I've always wondered about is the genesis of the company name for
|>Apple Computer.  The books I've read about the computer all say that Steven
|>Jobs had fond memories of working in an orchard one summer and thought that
|>Apple would be a friendly sounding name.... Anyone know the "true" story?
               
The story I heard (which is no more guaranteed to be the true one) is
that Steven Jobs thought that microcomputers should be so reliable that
you should be able to unpack them from the box, plug them in, and be off
and running, just as you would with a toaster or any other APPLiance. 
Recall that those were the days of S-100 buses and buying a whole bunch
of cards and hoping that they would be compatible with one another on
the bus.   So "Apple" was a shortened version of "appliance".

Don't know if it's true.

	--Mark