Xref: utzoo comp.sys.ibm.pc.misc:1667 comp.sys.ibm.pc.hardware:1496 Path: utzoo!utgpu!news-server.csri.toronto.edu!cs.utexas.edu!sun-barr!decwrl!bacchus.pa.dec.com!shlump.nac.dec.com!ricks.enet.dec.com!reisert From: reisert@ricks.enet.dec.com (Jim Reisert) Newsgroups: comp.sys.ibm.pc.misc,comp.sys.ibm.pc.hardware Subject: Dell Computer agrees to sell through Soft Warehouse Message-ID: <15361@shlump.nac.dec.com> Date: 13 Sep 90 21:30:20 GMT Sender: newsdaemon@shlump.nac.dec.com Followup-To: comp.sys.ibm.pc.misc Organization: Digital Equipment Corporation Lines: 18 Dell Computer - Switches its strategy, agrees to sell through Soft Warehouse {The Wall Street Journal, 11-Sep-90, p. B4} In a major sales strategy shift, mail-order company Dell Computer will sell its full line of personal computers through 13 Soft Warehouse Superstores nationwide starting Oct. 1. Financial terms of the deal were not disclosed. The exclusive sales agreement is in force through 1993. =-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-= "The opinions expressed here in no way represent the views of Digital Equipment Corporation." James J. Reisert Internet: reisert@ricks.enet.dec.com Digital Equipment Corp. UUCP: ...decwrl!ricks.enet!reisert 77 Reed Road Hudson, MA 01749-2895