Path: utzoo!utgpu!news-server.csri.toronto.edu!cs.utexas.edu!swrinde!zaphod.mps.ohio-state.edu!uakari.primate.wisc.edu!aplcen!haven!mimsy!mojo!russotto From: russotto@eng.umd.edu (Matthew T. Russotto) Newsgroups: comp.sys.apple2 Subject: Re: More about Apple Inc. Message-ID: <1990Oct17.210016.22590@eng.umd.edu> Date: 17 Oct 90 21:00:16 GMT References: <12630076332007@osu-20.ircc.ohio-state.edu> <14161@smoke.BRL.MIL> Sender: news@eng.umd.edu (The News System) Organization: College of Engineering, Maryversity of Uniland, College Park Lines: 41 In article jm7e+@andrew.cmu.edu (Jeremy G. Mereness) writes: > >Agreed. Sculley is attempting to sell Macintoshes like he sold Pepsi and >Potato Chips while he worked at PespsiCo (read Sculley's book, >Odyssey... very enlightening)... and here is the magic formula.... Keep >the public coming back for more by packaging essentially the same >product in ever-new ways. What is new about the 3 new macs? Nothing but >packaging!!! The guts are the same, if not actually less than the >original!! > >The Mac LC is a Mac // in a new package minus the math co-processor and >a compatible slot. And I don't know what is special about the Mac //si >at all... at 20 MHz, it is not a performer like the //ci, and doesn't >compare to the screaming //f. But the latter is $10,000... more a token >product than something to be sold. Actually, the Mac LC is more like an SE with a 68020 accelerator board plus color. It has a 16-bit wide data path, and is the only Mac which will be able to take the $200 Apple //e emulator board. (It's the II-killer. With any luck (HA!), a IIgs board will come out for the si and nubus macs). The //si is basically a Mac IIcx with two fewer slots, and a much lower price, and built in video. The 'screaming IIfx' may be expensive, but it seems to be selling fine.. I know a lot of people who have them, at least at work. >Apple will learn that short-term marketing will kill them. Or they will >get killed. I think Sculley is part of the older generation that focuses >on sales rather than product. This is why he repackages old technology >into a new box and expects Apple stock to go back up. But no matter how >you slice it, it's still that same mac, and there isn't anything new >inside. Sculley is wasting talent and resources on this fiasco that >should go into innovation and new technology. In other words, Apple should ditch the mac entirely, go with an 88000 or something like that? Why? Besides, these new macs weren't MEANT to be innovative, at least in the power department-- just in the price department. For years, people have been crying for a low-end mac. Well, now they have it, and Apple is STILL accused of short-term marketing. -- Matthew T. Russotto russotto@eng.umd.edu russotto@wam.umd.edu .sig under construction, like the rest of this campus.