Path: utzoo!censor!geac!torsqnt!news-server.csri.toronto.edu!rutgers!cbmvax!diamond From: diamond@cbmvax.commodore.com (Howard Diamond - Ed Marketing) Newsgroups: comp.sys.amiga Subject: Re: Commodore Representative.. Message-ID: <16672@cbmvax.commodore.com> Date: 19 Dec 90 16:33:05 GMT References: <39483@nigel.ee.udel.edu> Reply-To: diamond@cbmvax.commodore.com (Howard Diamond - Ed Marketing) Organization: Commodore, West Chester, PA Lines: 46 In article <39483@nigel.ee.udel.edu> JK829055@pucal.bitnet (Jim Karczewski, Programmer -- TTR Development, Inc.) writes: > > I Called Commodore today, here in Chicago and talked with the >Sales manager about becoming a Student Representative here at my School.. >He said, " It is not in our budget for your school, we are trying to go >with schools that are larger, liker the the ones in the BIG 10" Now I >go to Purdue University Calumet, And we have 8,000 Students here, Plus I make >trips at LEAST once A Week down to Lafayette where Pudue's Main Campus Is, I >could also Do demos and stuff like that down there.. It dfoesn't make sense >that commodore would even pass up a school... Even if it is 8,000 Stuents, I KNO > W >I could sell a Large amount of systems up here.. People are getting sick of thes > er >IBM's Up here.. > > Jim Karczewski Actually, only a bit of mis-information here. The size of the school is not the issue. The issue is, as I have stated here before, that we can't do a decent job of marketing and sales coverage, at 3300 colleges and Universities. We have done what some other smart people have done before us, which is to focus on a small number of schools, who have made a committment to the Amiga by allowing us to participate in their on-campus resale locations, who have some well placed faculty champions, who are in an area where we can reasonably cover them with a sales exec, etc.... Even at this, we can't cover all the schools we want to cover. Its a real simple idea....If we can sell enough Amiga's on a small number of campuses, we can get the resources to expand to more campuses. The size of the campus is not the issue by the way....we have some small campuses who are focus campuses, too. The campuses where we are focusing, have on-campus Amiga seminars (an average of two per month on each campus next quarter) Student Reps (ASOCC's) ads, brochures, banners, promotions, and sales execs calling on key faculty, etc... If we do well enough this academic year, we hope to be on many more campuses in the fall. -- Howard S. Diamond Director of Education, Commodore Business Machines 1200 Wilson Drive West Chester, Pa, 19380 diamond@cbmvax.commodore.com 215-431-9142 MAKE UP YOUR OWN MIND!! AMIGA!