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From: dalamb@avi.umiacs.umd.edu (David Lamb)
Newsgroups: misc.consumers,alt.activism,talk.environment,comp.org.eff.talk
Subject: Re: "advertising is not evil"
Message-ID: <29761@mimsy.umd.edu>
Date: 31 Jan 91 16:45:49 GMT
References: <856@argosy.UUCP> <156215@felix.UUCP> <1991Jan27.164332.22205@csn.org> <156343@felix.UUCP>
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This is getting pretty far from the Electronic Frontier, but I can't
resist reacting any more than anyone else, so...

In article <156343@felix.UUCP> asylvain@felix.UUCP (Alvin "the Chipmunk" Sylvain) writes:
>That's a slightly different issue.  We simply need to convince advertis-
>ers of the economy of using recycled paper.

Recycling is the 3rd R.  Reduce is the first (followed by reuse).  Getting
junkmail on recycled paper is better than on new paper, but not getting
it at all is even better.  Sorry to pick on you, but lots of people
seem to think that "recycling" is somehow a magic solution.  Paper can
only be recycled so many times (with current technology at least), because
the cellulose fibres get broken up more each time, reducing the quality
of the paper.


--

David Alex Lamb				internet: dalamb@umiacs.umd.edu