Path: utzoo!utgpu!news-server.csri.toronto.edu!cs.utexas.edu!sdd.hp.com!think.com!mintaka!ogicse!milton!cyberoid@milton.u.washington.edu From: cyberoid@milton.u.washington.edu (Robert Jacobson) Newsgroups: sci.virtual-worlds Subject: Re: We Need A New Name Message-ID: <15469@milton.u.washington.edu> Date: 30 Jan 91 16:11:56 GMT References: <15454@milton.u.washington.edu> Sender: hlab@milton.u.washington.edu Organization: Human Interface Technology Lab, Univ. of Wash., Seattle Lines: 29 Approved: cyberoid@milton.u.washington.edu The "name" debate is one whose substantive contents intrigue me less than the fact that this issue keeps coming up, before we have products. Did geographers debate the name of their trade when making the first maps? What was the history of the term, "computer"? Was it as hotly debated as are the names suggested for our field? Trademarks are really beside the point. First, they only are applicable to products on the market and, so far as I can see, the "RB2" trademark is the only one that is truly original and thus probably protectable. "Virtual reality," "virtuality," and "artificial reality" are both too generic and have too many prior uses to be protectable (IMHO). Second, trademarks come and go with most products. The "Mac" is about the only computer trade- mark that I can easily recall. Of greater interest to me is the question of who shall define our field, ultimately: will it be the developers, the users, the promoters, or the press? Or none of the above? For now, given the tiny audience of people actively involved in developing "x," maybe this is beside the point except as an epiphenomenon attendant on our perception of reality as a mediated situation. But let me not be a wet blanket on this topic. If others want to discuss "naming the thing," I'll look forward to the dialogue. Bob Jacobson