Path: utzoo!utgpu!watserv1!ria!uwovax.uwo.ca!telecom-request From: dmr@csli.stanford.edu (Daniel M. Rosenberg) Newsgroups: comp.dcom.telecom Subject: Re: AT&T's Dream-On Ad Campaign Message-ID: Date: 17 Mar 91 20:49:48 GMT Sender: Telecom@eecs.nwu.edu Organization: World Otherness Ministries Lines: 35 Approved: Telecom@eecs.nwu.edu X-Submissions-To: telecom@eecs.nwu.edu X-Administrivia-To: telecom-request@eecs.nwu.edu X-Telecom-Digest: Volume 11, Issue 212, Message 8 of 10 In john@zygot.ati.com (John Higdon) writes: > AT&T's current TV ad compaign is probably the biggest waste of money > Madison Avenue has ever experienced. It is the one that says, "To be > sure you get AT&T, dial 10-ATT-0 and then your number." > What is wrong with this? It does not work. There is not (to my > knowledge) a COCOT on the planet that will allow a call of the form > '10288+0+10D' and actually route the call through AT&T. So what is all I'd venture to say that it does not *always* work. John may have already noticed that many Genuine Local Bell Operating Company phones don't always use AT&T as the default carrier, but someone else clearly marked on the instruction card. (The phones at the Palo Alto Veterans Administration Hospital, genuine Pac Bell, for example, use NTI or somesuch, and 10288 works fine.) And there are a few reputable COCOT's I've encountered in airports and hotels (okay, not many) where 10288 works. Moreover, imagine if a lot of people run into phones where 10288 does *not* work. It should, right? Which could very well help to focus attention on dishonest COCOT service providers. Daniel M. Rosenberg Stanford Univ CSLI Opinions here are my own dmr@csli.stanford.edu {apple,ucbvax}!labrea!csli!dmr BIT:dmr%csli@stanford [Moderator's Note: I think AT&T's strategy may well be to keep promoting 10288, getting everyone primed up for it, then start suing on a case by case basis those COCOT operators who refuse to allow it. AT&T will of course have the full authority of the FCC behind them in any such suits they choose to bring. PAT]