Path: utzoo!news-server.csri.toronto.edu!cs.utexas.edu!usc!elroy.jpl.nasa.gov!sdd.hp.com!hp-pcd!hp-vcd!johne From: johne@hp-vcd.HP.COM (John Eaton) Newsgroups: comp.org.eff.talk Subject: WSJ article Message-ID: <6750011@hp-vcd.HP.COM> Date: 15 Mar 91 21:08:40 GMT Organization: Hewlett Packard, Vancouver, WA Lines: 14 <<<<< The Mar 14 issue of the Wall Street Journal had an interesting and must read article on direct marketing databases. Included was an admission by one industry exec that they had sent a direct mailing to all the people who were on the DMA no mail request list. They figured that these folks would have uncluttered mail boxes and would pay more attention to the message. They quoted someone from a magazine/newsletter titled "Privacy Times". Does anyone have an address/number for them? Is it worth subscribing to? John Eaton !hp-vcd!johne