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From: wjb@tantalum.eds.com (Bill Biesty)
Newsgroups: comp.sys.mac.misc
Subject: Re: To Those With New Macs
Summary: nothin for somethin
Keywords: apple sleaze registration cards freebies gifts incentives scam
Message-ID: <1991Apr18.213720.13310@edsr.eds.com>
Date: 18 Apr 91 21:37:20 GMT
References: <10193@mentor.cc.purdue.edu> <1991Apr12.165119.4497@newsserver.sfu.ca>
Sender: usenet@edsr.eds.com
Organization: EDS Research, Albuquerque, NM
Lines: 10

Reading all of these complaints about not getting free gifts for sending
in the ergistration card reminded me about a passage in Guy Kawasaki's 
book "The Macintosh Way".  Basically Apple uses registration cards as a way 
to audit sales in a region (he explains this is the most relaible way
to credit sales people--all of the details I can't remember).  This 
incentive may just be a smokes screen to get this method to work.

Comments from Apple?

Bill