Newsgroups: comp.sys.next Path: utzoo!utgpu!news-server.csri.toronto.edu!rpi!batcomputer!cornell!uw-beaver!ubc-cs!rick.cs.ubc.ca!h5346866 From: h5346866@rick.cs.ubc.ca (bradley don head) Subject: Steven P. Jobs reality distortion field? Message-ID: <1991Apr21.060729.21077@rick.cs.ubc.ca> Sender: news@rick.cs.ubc.ca (Usenet News) Organization: Rick Lab, CPSC, UBC, Vancouver, B.C., Canada Distribution: comp.sys.next Date: Sun, 21 Apr 91 06:07:29 GMT Well, *sigh* I just read the major Steven Paul Jobs *FLAME* in the April 29, 1991 issue of Forbes. :-( I must say, this kind of journalism doesn't do a whole lot for the good of NeXT. Where are the major marketing promotions that this computer deserves? We've got to convince people that this is a capable computer. It's fine to boast that the academia loves the NeXT, but we need to convince the rest (i.e. the majority) that the NeXT is here. It seems that the journalism industry loves to knock a newcomer. Yes, it's tough to crack into the computer industry with a new offering - but the NeXT an exceptional new offering. It would appear by the article by Julie Pitta (Forbes) that she equates marketing skills with managing skills. If that is the case, I must agree. Yes, credit Steven Jobs with visionary greatness, and perhaps even managerial prowess - but a marketing wizbot, I think not *double sigh*. Come on Steve, break through that reality distortion field you *seem* to be caught in and get yourself some aggressive marketing! Sales will come, I believe that, but not without aggressive marketing. You've convinced the academia, now convince the rest of the world. The NeXT is a wonderful workstation, but why is it that only we on comp.sys.next know this? One word for you Steve...EXPOSURE! How many comparison reviews of workstations have I read in trade mags/journals where the NeXT was for some reason left standing in Steven Jobs closet? Come on, NeXT, get your machines into the hands of the puppeteers of this industry, so that with their help you may manipulate the marionettes of this world... -- /__ / / ___/ Brad Head / /____/ /__ University of British Columbia / _____ __ / ( ) Vancouver, BC, Canada __/ / __/ /