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From: es1@cunixb.cc.columbia.edu (Ethan Solomita)
Subject: Re: Mac Sales Vs Amiga?
Message-ID: <1991Jun4.200011.7510@cunixf.cc.columbia.edu>
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Reply-To: es1@cunixb.cc.columbia.edu (Ethan Solomita)
Organization: Columbia University
References: <1991Jun1.022249.22182@news.iastate.edu> <1991Jun2.015147.20888@cunixf.cc.columbia.edu> <3266@dsacg3.dsac.dla.mil>
Date: Tue, 4 Jun 1991 20:00:11 GMT

In article <3266@dsacg3.dsac.dla.mil> nfs1675@dsacg3.dsac.dla.mil (Michael S Figg) writes:
>
>It seems like it has been pretty much agreed here lately that Commodore has
>NOT been taking a mass-marketing approach but a niche marketing position,
>hence the ads (not 'adds') appearing mostly in video type magazines. I 
>don't totally agree with this approach but that seems to be the way it is.
>Personally I think the Amigas' sales have been incredible considering the
>marketing that has been done. The 500 has been pushed somewhat as a mass-
>market type of machine but could be pushed more.
>
>
	Not totally true. Over the past two Christmases there
have been large campaigns for the A500. I think it is possible
that the A500 will be marginally advertised this Christmas with
the CDTV getting the emphasis.
	BTW, for those in the U.S. who didn't see the ads last
Christmas, they were sent to a select 12 cities on TV. New York,
for example, wasn't on the list. I don't know exactly why. They
appeared to emphasize cities where there was a combination of a
user base and a dealer base.

>---Mike,
>
	-- Ethan

Now the world has gone to bed,		Now I lay me down to sleep,
Darkness won't engulf my head,		Try to count electric sheep,
I can see by infrared,			Sweet dream wishes you can keep,
How I hate the night.			How I hate the night.   -- Marvin