Path: utzoo!utgpu!news-server.csri.toronto.edu!cs.utexas.edu!uunet!cis.ohio-state.edu!ucbvax!CTRVAX.VANDERBILT.EDU!EWINGRA
From: EWINGRA@CTRVAX.VANDERBILT.EDU
Newsgroups: comp.sys.apple2
Subject: Re: Apple's II plans...
Message-ID: <6D583AE48062A9F8@ctrvax.Vanderbilt.Edu>
Date: 7 Jun 91 21:29:00 GMT
Sender: daemon@ucbvax.BERKELEY.EDU
Organization: The Internet
Lines: 20

I like the Apple IIgs as much as everyone, but this notion of the Mac LC
as being the anti-Christ has got to stop.  The Mac LC was created for the
sole purpose of creating an entry-level color Mac that didn't cost
mega-thousands of dollars.  We were getting killed in the college
sales ranks because we couldn't directly compete against the IBM Model 55SX.
Sure the SE/30 will run computational rings around it, but a small nine-inch
black and white screen didn't help our cause at all.  The next machine at
the time was the IIcx which was too expensive for most students.
We needed something cheaper.  Plain and simple.

Marketing of the LC has been poor lately (read nonexistant) which is really
a shame because early shortages no longer exist, and its really a neat
little machine.  It's far from dying, but it could be selling more.
That's part of the reason why Apple introduced two new LC configurations
to sell to business since the LC is a perfect 386SX competitor.

--Rick Ewing
  Vanderbilt University

P.S.  And yes I did work for Apple which is where this perspective comes from.