Path: utzoo!utgpu!news-server.csri.toronto.edu!rpi!zaphod.mps.ohio-state.edu!mips!pacbell.com!tandem!zorch!amiga0!mykes From: mykes@amiga0.SF-Bay.ORG (Mike Schwartz) Newsgroups: comp.sys.amiga.advocacy Subject: Re: The Amiga's Future Message-ID: Date: 11 Jun 91 04:05:33 GMT References: <11977@hub.ucsb.edu> <42@ryptyde.UUCP> <1991Jun10.151040.28541@mintaka.lcs.mit.edu> Organization: Amiga makes it possible Lines: 61 In article <1991Jun10.151040.28541@mintaka.lcs.mit.edu> rjc@geech.gnu.ai.mit.edu (Ray Cromwell) writes: >In article mykes@amiga0.SF-Bay.ORG (Mike Schwartz) writes: >>People seem to think that CBM's marketing strategies are stupid, but unlike most >>American companies - and like most Japanese companies, their long-term strategies >>are geared for the "more than 2 years from now" period. Europe is going to a >>Common Market in 1993, and CBM is going to rule that market. The Common Market >>is going to be bigger than the US market from day 1. >> >>I don't claim to know anything about how many Macs have sold. If I had to guess, >>I'd say like 8 Million, but from what I've read here (and it hasn't been disputed), >>it's only 4.5 Million. CBM will sell it's #4 Million before January, and will pass >>the Mac in worldwide sales in 1992. But this isn't new, the C64 sold more than the >>Apple II did, too. > ... > Commodore has one important strategy and one they know how to execute >well. Make machines cheap and sell sh*tloads of them. I think the >C64 is over the 14 million mark now, and it may hit the 20 million >mark in a few years if the steam keeps up. Meanwhile C= is selling >more and more A500s each year in Europe, and US popularity is >increasing too. I predict that there will eventually be twice as >many Amigas as there are Macs. ( I can see Mike's mouth watering >now as he thinks about the enormous profit he could reap on an Amiga >game in a few years. Come to think about it, think of the profit you >could get marketing a C64 game. Funny, I think C64 games beat >Mac games, they have faster animation and better music!) > Pardon me while I whipe the spittle from my face :) Ever notice that the C128 and the original Mac were pretty similar? Both were slow computers with slow floppy drives and 128K of RAM. The Mac traded color for resolution... (It also came with a "real" OS :). > Here's something else to think about. A year ago AmigaWorld >magazine was _littered_ with game ads. In the last few months >the ratio has changed and now almost all the ads are for the >productivety market. In the June 1991 issue there were only 5 ads for >games by rough count. Sign of a maturing market? > I was perusing Video PROfiles, Camcorder and a few other electronics >magazines at the bookstore thursday and they were chocked full >of Amiga ads and Amiga articles. > Go into any Amiga SW store, and they will tell you that games outsell everything else 10 to 1... The way the games market works, tho, is the summer months are real real slow. This might be why there is less advertising. > The June 1991 issue of AmigaWorld says that Publish! magazine has >now promised to provide Amiga coverage and Computer shopper is >also reinstating coverage. So much for all the doomsayers. > Gee, why aren't they covering the C64? -- **************************************************** * I want games that look like Shadow of the Beast * * but play like Leisure Suit Larry. * ****************************************************