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Path: utzoo!watmath!watrose!cmgiuliani
From: cmgiuliani@watrose.UUCP (cmgiuliani)
Newsgroups: net.women
Subject: Re: Women's clothing?  WHY???
Message-ID: <6652@watrose.UUCP>
Date: Tue, 27-Mar-84 00:26:57 EST
Article-I.D.: watrose.6652
Posted: Tue Mar 27 00:26:57 1984
Date-Received: Tue, 27-Mar-84 02:29:12 EST
References: <2635@rabbit.UUCP>, <7380@watmath.UUCP>
Organization: U of Waterloo, Ontario
Lines: 27

First of all, let me admit that I have nothing whatsoever to support what
I am about to say here.  It is just an idea that seems to me to be more 
plausible than some of what I have read on the net.

   The clothing industry, womens' included, is probably quite competitive.
This leads inevitably to the conclusion that women are not being gouged 
simply because they are women.  I am sure that any company which perceived this
to be the case would immediately stop gouging, for the price advantage.

   So why is womens' clothing more expensive although less durable?  (I must
take your word that it is) Because women are more concerned with how their
clothes look than how long they last.  Men are concerned with how their clothes
look, but tend to place durability higher up on their priority lists -- if only
because the mens' fashions are much less volatile.

   With womens' fashions changing so quickly and with the tendency for women
to place more importance on apperance,  the clothing industry must put more
effort into just providing the bewildering variety of womens' clothing demanded.

In short, I am saying that the clothing industry's priorities are only a  
mirror of their customers'.  If it does not mirror your priorities, that is 
because you are in the minority.

   Albeit probably a growing minority ....   

                             Carlo @ the U of Waterloo