Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP
Posting-Version: version B 2.10.1 6/24/83; site fortune.UUCP
Path: utzoo!watmath!clyde!akgua!mcnc!decvax!harpo!ihnp4!fortune!rpw3
From: rpw3@fortune.UUCP
Newsgroups: net.lan
Subject: Re: LAN survey (from Bell Communications - (nf)
Message-ID: <3288@fortune.UUCP>
Date: Fri, 11-May-84 23:07:45 EDT
Article-I.D.: fortune.3288
Posted: Fri May 11 23:07:45 1984
Date-Received: Sun, 13-May-84 08:42:35 EDT
Sender: notes@fortune.UUCP
Organization: Fortune Systems, Redwood City, CA
Lines: 26

#R:dual:-47900:fortune:5900019:000:1161
fortune!rpw3    May 11 18:18:00 1984

The interesting thing about the Bell Comm. Res. market survey questionnaire
is that the way the questions are structured, it is almost IMPOSSIBLE to
answer if your local net is a internet-datagram broadcast net, such as
Ethernet or a CSMA broadband net. Gateways aren't even discussed, per se.
The only "LAN" that seems to be possible is a fancy PABX!

This questionnaire is a classic example of what market researchers call
"closed-end questions". For example, if you want to find out what people
think young girls are going to be wearing this fall, you DON'T ask a
question like "Are they going to be wearing red, green, or brown this fall?"
You don't even say "...this fall". You ask an open-ended question like
"What are young girls going to be wearing next?". With an open-ended
question, your prejudices don't get in the way of accurate results (as much).

Would you rather be surprised now by the answer to your question?
...or a year or two from now by your sales figures? ;-}

Rob Warnock

UUCP:	{ihnp4,ucbvax!amd70,hpda,harpo,sri-unix,allegra}!fortune!rpw3
DDD:	(415)595-8444
USPS:	Fortune Systems Corp, 101 Twin Dolphin Drive, Redwood City, CA 94065