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Path: utzoo!watmath!clyde!burl!mgnetp!ihnp4!mhuxl!houxm!vax135!cornell!uw-beaver!tektronix!hplabs!hao!noao!aquila!sharp
From: sharp@aquila.UUCP
Newsgroups: net.movies
Subject: Re: ads in movies
Message-ID: <369@aquila.UUCP>
Date: Tue, 28-Aug-84 12:15:27 EDT
Article-I.D.: aquila.369
Posted: Tue Aug 28 12:15:27 1984
Date-Received: Sat, 1-Sep-84 08:33:03 EDT
References: <11600002@hpfcnml.UUCP>, <492@ames.UUCP>
Organization: Natl. Optical Astronomy Observatories   Tucson AZ  USA
Lines: 14

Previous brief extracts:
>> I am seeing dozens of products flashed on the screen in movies
>> these days.  They didn't use to do that did they?
>No, they didn't.
>> Is this paid advertising?  It really bugs me.
>In every case I know of, it is paid, yes.
  
Oh, yes, they certainly did do it in the past, often needing the money in
order to finish the filming.  For example, there's a Marx brothers' movie
in which Harpo has a chase sequence across the rooftops, in and out around
several large neon signs.  This was inserted specifically because those
firms advertised by the signs paid.  (Trivia: who knows which movie this is ?)
-- 
	Nigel Sharp   [noao!sharp  National Optical Astronomy Observatories]