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From: hawk@oliven.UUCP
Newsgroups: net.movies
Subject: Re: ads in movies
Message-ID: <464@oliven.UUCP>
Date: Wed, 5-Sep-84 18:20:49 EDT
Article-I.D.: oliven.464
Posted: Wed Sep  5 18:20:49 1984
Date-Received: Wed, 12-Sep-84 01:06:22 EDT
References: <11600002@hpfcnml.UUCP>, <173@zinfandel.UUCP> <191@gargoyle.UChicago.UUCP>
Organization: University of Waikiki
Lines: 12

>I remember hearing/reading that M&M`s were replaced with Reses` Pieces
>in E.T. because Mars objected. (but perhaps they weren`t willing to
>pay the price?)

Yeah, the Mars folks didn't want their candy associated with space monsters.
Reese's Pieces sales went up over 300%. . . 

Haven't seen a mistake like that since Ford turned down the plans for the
Beetle because it wouldn't sell . . . 
-- 
   rick                                     (Rick Hawkins @ Olivetti ATC)
[hplabs|zehntel|fortune|ios|tolerant|allegra|tymix]!oliveb!oliven!hawk