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From: betsy@dartvax.UUCP (Betsy Hanes Perry)
Newsgroups: net.flame
Subject: Re: No Coke, Pepsi
Message-ID: <2948@dartvax.UUCP>
Date: Mon, 22-Apr-85 15:03:32 EST
Article-I.D.: dartvax.2948
Posted: Mon Apr 22 15:03:32 1985
Date-Received: Thu, 25-Apr-85 08:18:33 EST
References: <157@mcc-db.UUCP> <1343@shark.UUCP>
Distribution: net
Organization: Dartmouth College, Hanover, NH
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> >I also REALLY hate it when I ask for a coke and the usually crude response
> >is (as if I failed the bar exam), "We DON't have coke, just pepsi!"
> 
> They HAVE to say that.  If they don't, Coca Cola Beverages Incorporated will
> go after their collective necks with lawsuits for illegal use of trademark.
> "Coke" is a trademark.  It remains one only because Coca Cola lawyers go
> after places which use the trademark to refer to other cola beverages.
> 
> Hutch

Indeed.  A young lady I once knew had lived in Atlanta, Coke's world
headquarters.  She'd spent a profitable summer vacation working for Coke:
she'd walk into restaurants, order a Coke, and pour what she was served
into a test tube, for shipment to headquarters.  If it *wasn't* a Coke
(and the management hadn't said "Sorry, we don't have Coke" when she
ordered), that restaurant received a politely unfriendly letter from their
lawyers.
 

(You'd better believe that Coke is a TM of Coca-Cola, Inc.!)
-- 
Elizabeth Hanes Perry
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