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From: jayt@ssc-vax.UUCP (Jay T McCanta)
Newsgroups: net.flame
Subject: Re: No Coke, Pepsi
Message-ID: <677@ssc-vax.UUCP>
Date: Thu, 25-Apr-85 14:04:58 EST
Article-I.D.: ssc-vax.677
Posted: Thu Apr 25 14:04:58 1985
Date-Received: Sat, 27-Apr-85 04:03:33 EST
References: <157@mcc-db.UUCP> <1343@shark.UUCP> <2948@dartvax.UUCP>
Distribution: net
Organization: Boeing Aerospace Co., Seattle, WA
Lines: 27

> 
> Indeed.  A young lady I once knew had lived in Atlanta, Coke's world
> headquarters.  She'd spent a profitable summer vacation working for Coke:
> she'd walk into restaurants, order a Coke, and pour what she was served
> into a test tube, for shipment to headquarters.  If it *wasn't* a Coke
> (and the management hadn't said "Sorry, we don't have Coke" when she
> ordered), that restaurant received a politely unfriendly letter from their
> lawyers.
>  
> 
> (You'd better believe that Coke is a TM of Coca-Cola, Inc.!)

Unfortunately, the law says that in order to keep a trade-mark, you must
show that you are protecting it.  This is one reason the Coca-Cola people
go apfter small places:  to protect thier trade mark.  This is also
why we hear about Sanka BRAND coffee, Jello BRAND gelatin, and Kleenex BRAND
tissue.

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 The philosophy of cats and 2-year olds is the formula for success
    "It is easier to beg forgiveness, than to ask permission"
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Jay T. McCanta  
Boeing Aerospace
Kent, Wa.  

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