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From: dahlback@uiucdcs.Uiuc.ARPA
Newsgroups: net.flame
Subject: Re: Classic Coke
Message-ID: <36200231@uiucdcs>
Date: Fri, 19-Jul-85 15:55:00 EDT
Article-I.D.: uiucdcs.36200231
Posted: Fri Jul 19 15:55:00 1985
Date-Received: Mon, 22-Jul-85 05:07:28 EDT
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Nf-ID: #R:petfe.UUCP:-37700:uiucdcs:36200231:000:559
Nf-From: uiucdcs.Uiuc.ARPA!dahlback    Jul 19 14:55:00 1985



One has to admire Coca Cola. When the co-anchor of 20/20 concludes his
broadcast with, "Today Coca Cola, bowing to public opinion, restored
the familiar Coke, thereby showing the flexibility of our capitalist
system" (or words to that effect), you know their PR department is
effective. Talk about free publicity! 

Coca Cola is a product, after all. Like golf balls. Who would start 
a Save Our Rubber Golf Ball Core Association when a company decided to
change the core material in golf balls?  Coca Cola's management is 
laughing all the way to the bank.