Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP Posting-Version: version B 2.10.2 9/18/84; site peora.UUCP Path: utzoo!watmath!clyde!burl!ulysses!mhuxr!mhuxt!houxm!ihnp4!qantel!hplabs!tektronix!uw-beaver!cornell!vax135!petsd!peora!jer From: jer@peora.UUCP (J. Eric Roskos) Newsgroups: net.misc.coke Subject: Re: Don't forget Cherry Coke Message-ID: <1304@peora.UUCP> Date: Tue, 16-Jul-85 08:07:48 EDT Article-I.D.: peora.1304 Posted: Tue Jul 16 08:07:48 1985 Date-Received: Fri, 19-Jul-85 02:34:43 EDT References: <243@nicmad.UUCP>, <1271@peora.UUCP> <554@hou2a.UUCP> Organization: Perkin-Elmer SDC, Orlando, Fl. Lines: 48 pjk@hou2a.UUCP (P.KEMP at AT&T Bell Labs, Holmdel NJ) writes: > I tried Cherry Coke for the first time the > other day - it had too much cherry flavor in > it for my taste. > > My neighbor, who liked cherry colas as a kid, > thought Cherry Coke tasted like cough medicine! I would expect that Cherry Coke would be most popular in the South. That is also where Dr. Pepper and Mr. Pibb are popular (those also being fruit-flavored colas); likewise the citrus sodas, such as Squirt, Mountain Dew, Mello Yello, and Kick. I recall a very long article in the Atlanta Constitution's sunday magazine back when Mello Yello came out that detailed the marketing research that went into Mello Yello, in fact (which is where the above comes from). Apparently Mello Yello was designed specifically to appeal to tired blue-collar workers, according to this article: little carbonation so it can be consumed fast*; an optimal ratio of water to other ingredients so it would be "thirst quenching"; a flavor chosen to be appealing when one is hot and thirsty; and, although the article didn't mention it, apparently a large amount of caffeine. I've discovered that with the above in mind, it is possible to drink Mello Yello at times when it actually tastes good. At other times, it tastes way too strong. By the way... I think Cherry Coke doesn't have ENOUGH cherry flavor, actually; there is very little cherry to it compared to the old "original" cherry cokes (which were made by adding cherry syrup to original soda- fountain Coca Cola). *One thing that has always puzzled me about this, though... shortly before Mello Yello came out, Mr. Pibb came out, also (I think) by the same soft drink company (Coca Cola). Mr. Pibb's advertisements called Mr. Pibb "The world's fastest soft drink," and showed things like race car drivers drinking a bottle of Mr. Pibb at a very high speed right after a race. They never said this about Mello Yello, eventhough that was what this article claimed Mello Yello was designed for. I've never entirely understood why they came out with two "fast" soft drinks at the same time (and at the time, the commercials didn't make much sense, either... I mean, what's a "fast" soft drink, and why would someone want one?). -- Shyy-Anzr: J. Eric Roskos UUCP: ..!{decvax,ucbvax,ihnp4}!vax135!petsd!peora!jer US Mail: MS 795; Perkin-Elmer SDC; 2486 Sand Lake Road, Orlando, FL 32809-7642 [But, at the time you are reading this, probably in New Jersey]