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From: charliem@shark.UUCP (Charlie Mills)
Newsgroups: net.kids
Subject: Re: Precocious Brand Loyalty
Message-ID: <1518@shark.UUCP>
Date: Thu, 29-Aug-85 17:33:48 EDT
Article-I.D.: shark.1518
Posted: Thu Aug 29 17:33:48 1985
Date-Received: Sat, 31-Aug-85 07:39:44 EDT
References: <365@scirtp.UUCP>
Reply-To: tektronix!shark!charliem (Charlie Mills)
Distribution: net
Organization: Tektronix, Wilsonville OR
Lines: 33
Summary: 

In article <365@scirtp.UUCP> todd@scirtp.UUCP (Todd Jones) writes:
>WHAT'S A FATHER TO DO????????????????????????
>
>I have tried to co-raise my son to be sensible and prudent.
>I have tried to teach him that the value of something may
>not be coincident with a price tag, or may not even be
>monetary.
>
>So why is he exhibiting staunch brand loyalties at age 4?
>He insists on "Wrangler" brand jeans, because "Dad, you
>can do adventure in them." ...

We have had a similar experience with our 5-year-old daughter.  Not so
much concerning brands, but taste in clothes in general.  Both parents
are stanch ex-beatniks, not to say slobs.  For at least the last two
years, the child will wear nothing but patent leather shoes, frilly
dresses, shirts with puffy sleeves, ribbons, bows, etc.  Pink is her
favorite color.  She won't touch the fine overalls, sweat suits,
running shoes, etc., that we provide.  Now we don't have a TV, and most
of our/her friends are poor hippies like us.  Where did she find out
about this stuff?  I have been forced to the conclusion that she simply
has her own taste.  And, after thinking about it, I realized that's
wonderful, I don't have to worry about warping her to my own wierdness,
or trying to teach her to think for herself.

	-- Charlie Mills
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