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From: daver@felix.UUCP (Dave Richards)
Newsgroups: net.jokes.d
Subject: Re: Coca Cola and the Chinese market (a true story)
Message-ID: <972@felix.UUCP>
Date: Mon, 17-Mar-86 17:54:18 EST
Article-I.D.: felix.972
Posted: Mon Mar 17 17:54:18 1986
Date-Received: Wed, 19-Mar-86 04:14:38 EST
References: <766@cylixd.UUCP> <4294@ut-sally.UUCP> <821@tektools.UUCP>
Reply-To: daver@felix.UUCP (Dave Richards)
Distribution: net
Organization: FileNet Corp., Costa Mesa, CA
Lines: 20
Keywords: translated ads

In article <821@tektools.UUCP> steves@tektools.UUCP (steve shellans) writes:
>
>Selecting a name with these characteristics cost an amount of money you
>would not believe.  I don't remember the amount now, but it was larger
>than the gross national product of many countries.  For example, they
>went thru every phone book in the country looking for people with the
>same names as the ones they considered using.  In the case of "Exxon",
>they found only one person with that name -- a Judge Exxon in Texas.
>They paid him off handsomely for the right to use that name for a sum
>of money that has never been revealed in public.
>
>(The city of Seattle was named after an Indian Chief Seattle under
>similar circumstances, but that's a whole nother story.)

I'm originally from the Seattle area.  I don't see how this could've been
a problem as the indian's name was actually Chief Sealth, I thought.
Any Seattlites care to comment?  How about some of you Boeing-ers?

A Whimsical Musing from the mushroom of
Dave Richards