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From: eric@chronon.UUCP (Eric Black)
Newsgroups: net.micro.amiga
Subject: Re: A wierd thought...
Message-ID: <288@chronon.chronon.UUCP>
Date: Mon, 9-Jun-86 15:34:23 EDT
Article-I.D.: chronon.288
Posted: Mon Jun  9 15:34:23 1986
Date-Received: Wed, 11-Jun-86 00:34:42 EDT
References: <527@3comvax.UUCP> <2482@ism780c.UUCP> <531@3comvax.UUCP>
Reply-To: eric@chronon.UUCP (Eric Black)
Distribution: net
Organization: Chronon Computer Corp., Mtn. View, CA
Lines: 45
Keywords: Business marketplace

In article <531@3comvax.UUCP> mykes@3comvax.UUCP (Mike Schwartz) writes:
>>In article <527@3comvax.UUCP> mykes@3comvax.UUCP (Mike Schwartz) writes:
>>>Here is a question, for the sake of discussion:  What if Tandy had bought
>>>Amiga instead of CBM (or if Tandy and CBM got together)?  
>
> [... lots of RS dealers, Tramiel's track record...]
>
>One last point: would the
>Amiga be any less of a machine if it had the Tandy label instead of the CBM
>label?  (I'd bet that a lot of business-types would actually think it was
>a better one).

Maybe in the US, but in Europe (as others have pointed out before), CBM
is a big name in the business PC market, particularly with their
PC-clone, and the Amiga is taking off quite well, partially (no doubt)
due to the good name CBM has in the business community.

Too bad the marketing types in this country can't make up their
mind (?) about where to target their efforts.  They so far have made
half-hearted attempts to attract the home, game, and business markets,
but not followed through well on any of them.

My opinion is that the Amiga will NOT succeed without widespread availability
of powerful and meaningful software that businesses need and use.  We
should at least be able to get many of the same software titles that
people recognize and purchase for their PC's.  So far things are just
trickling out...  If the Amiga (and CBM mfg/distribution/support) can
survive a year (six months? pick a number), we should reach critical mass
and really take off.  The IBM-PC had an unfair advantage at its debut --
it's parentage (regardless of its actual merit).

We don't have a whole lot of time, especially in view of the recent
layoffs.  It seems to be up to the third-party developers now to
give the public powerful, useful, irresistable programs that they
*MUST HAVE*, and (how about that) require the Amiga hardware to be
fully effective.  Isn't that the correct way to do things: find
software that suits your needs, then buy the hardware to run it.  The
real marketing/sales job then is to make the software so attractive
that people can't live without it.  The machines will sell naturally.



-- 
Eric Black   "Garbage In, Gospel Out"
UUCP:        {sun,pyramid,hplabs,amdcad}!chronon!eric