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From: mtc@ATHENA.MIT.EDU
Newsgroups: net.micro
Subject: Book on marketing your software
Message-ID: <2259@brl-smoke.ARPA>
Date: Tue, 15-Jul-86 14:17:22 EDT
Article-I.D.: brl-smok.2259
Posted: Tue Jul 15 14:17:22 1986
Date-Received: Wed, 16-Jul-86 03:40:27 EDT
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This note is in response to a request in Info-IBMPC recently, but may
have general interest to others.

	An excellent book on the subject of independent marketing of 
software thru software publishers is 1986 PROGRAMMER'S MARKET, 
edited by Brad M McGehee, Writer's Digest Books, Cincinnati, OH.

The book's comments about itself (on the cover)

	700 microcomputer software publishers who use freelance material:
	what they need - how to sell to them - how much to pay.

My comments:

	Plenty of case studies, including a few on games and entertainment
	software writers.

	Chapters on Contract Programming, Designing an Adventure game, Testing,
	Technical Assistance, etc.

	A great appendix titled "The Business of Freelancing", which includes:
		The submission process
		Programmer's guidelines
		Non-disclosure agreements
		The Query
		The Resume
		The Cover Letter
		The Proposal
		Simultaneous Submission
		Manuscript Mechanics
		How to Package
		The Money
		Rights
		Copyrights
		Contract Programming
		Freelance Tech Writing
		Recordkeeping

In short, an exhaustive book of practical information on the subject.
I bought mine at Wordsworth, Harvard Square, Cambridge, MA for $16.95 - 10%
discount (standard at that store).

Mark Colan
MIT Project Athena