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From: alan@cae780.UUCP (Alan M. Steinberg)
Newsgroups: soc.culture.jewish,net.music
Subject: Spielberg's Mouse and McDonalds
Message-ID: <3067@cae780.UUCP>
Date: Tue, 25-Nov-86 14:04:47 EST
Article-I.D.: cae780.3067
Posted: Tue Nov 25 14:04:47 1986
Date-Received: Wed, 26-Nov-86 03:46:40 EST
Reply-To: alan@cae780.UUCP (Alan M. Steinberg)
Distribution: net
Organization: Tektronix, Inc., Beaverton, OR.
Lines: 13
Keywords: An American Tail, Kids marketing
Xref: mnetor soc.culture.jewish:131 net.music:4298

Well, I think McDonalds has gone a little to far.  They are giving away (or
selling?) Christmas stockings with the Fievel the Mouse character, from
the movie "An American Tail".  But the character, Fievel Mousekowitz, is
supposed to be a Jewish mouse!  How did this happen?  How did Spielberg let
it happen?  It's like selling toy Ghandi rifles.  

It's a bad marketing ploy, and will be sure to confuse some children.  
McDonalds should  stick to Smurfs, which are at best non-denominational.
-- 
                                             Alan Steinberg
                                             tektronix!cae780!alan

GO BEARS!  THE AXE IS OURS!