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From: trb@ima.UUCP (Andrew Tannenbaum)
Newsgroups: soc.culture.jewish,net.music
Subject: Re: Spielberg's Mouse and McDonalds
Message-ID: <270@ima.UUCP>
Date: Wed, 26-Nov-86 15:06:26 EST
Article-I.D.: ima.270
Posted: Wed Nov 26 15:06:26 1986
Date-Received: Wed, 26-Nov-86 20:58:26 EST
References: <3067@cae780.UUCP>
Reply-To: trb@ima.UUCP (Andrew Tannenbaum)
Distribution: net
Organization: Interactive Systems, Boston
Lines: 15
Keywords: An American Tail, Kids marketing
Xref: mnetor soc.culture.jewish:134 net.music:4299

When I saw the McD's ads with a creature named Fievel in a Christmas
vignette, well, let's say I was surprised.  I haven't seen An American
Tail and I don't really expect to soon, but it is bizarre to see a mouse
with a Yiddish name hawking Christmas McDreck.  Reminds me of one of those
futuristic stories, where people follow customs with absolutely no notion
of their origins.  Maybe there will be Middle American babies named
Fievel or Chaim Yankel or Nissen Mendel.  Can't ya hardly wait?

When I was growing up in the Bronx (ca 1970) there were two listings in
the phone book for Shimura, one was a rabbi, the other was my Japanese
friend.  After seeing this ad, and before I knew that Fievel's last
name was Mousekowitz, I was wondering whether maybe there were Fievels
who weren't Jewish.  The name Feivel might be derived from Flavius.

	Andrew Tannenbaum   Interactive   Boston, MA   +1 617 247 1155