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From: kim@amdahl.amdahl.com (Kim DeVaughn)
Newsgroups: comp.sys.amiga
Subject: AmigaWorld Expo cancelled (Flames ahead)
Message-ID: <6648@amdahl.amdahl.com>
Date: Fri, 15-May-87 15:22:14 EDT
Article-I.D.: amdahl.6648
Posted: Fri May 15 15:22:14 1987
Date-Received: Sun, 17-May-87 00:24:46 EDT
Organization: Amdahl Corporation,  Sunnyvale, CA 94086
Lines: 79
Keywords: self-destruct stupidity narrow-minded management marketing bean-counters


[ For all you do ... this line's for you ... ]


*** WARNING:  Flame Zone Ahead ***

The following was posted on our internal Amiga conference by Pete
Jordan.  Is there ANYBODY in Marketing at CBM that knows ANYTHING
about how to promote anything besides C64's?  Better question ...
*is* there a Marketing organization at CBM?

Gawd, what an opportunity you have had with the Amiga, and how poorly
you've capitalized on it!  Where do you think Apple would be if they
had not participated heavily in things like MacExpo, ADVERTISING, and
3rd-party developer support?

The only thing you've done right WRT the Amiga (aside from the design
and implementation of the machine itself), is by continuing to support
the machine via the CATS folks on the various networks, etc.  Possibly
this has merely been an oversight on the part of Upper (mis)Management,
however *please* DON'T attempt to rectify the situation!

I dunno ... perhaps shooting one's self in the foot (and other parts of
one's anatomy) repeatedly feels good ... I must remember to try this
myself sometime when I'm bored, or have nothing better to do ...

Bah!  Fooey!!!

/kim

*** End Flame Zone ... here's Pete's posting ***


> AmigaWorld Exposition Cancelled
>
> The AmigaWorld Exposition scheduled for september 11-13, 1987, at
> Brooks Hall in San Francisco has been indefinitely postponed.
>
> Quoting from a letter from Mike Hallal, "As you already know,
> Commodore International has recently undergone some upper-management
> changes, and this has made it difficult for us to proceed.  We feel
> that going ahead with the show at this time could prove detrimental to
> both our exhibitors and attendees.  We would like to thank you for
> your interest in AmigaWorld Exposition, and we hope to put together a
> solid event for you in the future."
>
> On a brighter side, PC Magazine, dated June 9, 1987 had a nice full
> featured article entitled Commodore Comes Home.  It reviews the
> PC10-1 & 2 and generally gives good marks even though the machines are
> a bit dated.
>
> One interesting quote from the article:
> "Finding a success among the manufacturers of the so-called home
> computers that were popular a few years ago is a chore as thankless
> as sending Diogenes looking for an honest man.  The casualities are
> many: Atari's 400 and 800, Coleco's Adam, Mattell's various models,
> Texas Instruments' TI99, and even IBM's PCjr.
>
> "Commodore ranks as the sole survivor from that era of marketing errors
> -- its C64 is the only machine from the home computer's heyday that's
> still being sold.  The aging C64 endures as Commodore's top-selling
> system.  Commodore thus has the dubious distinction of being the leader
> in a disappearing market.
>
> "With some clones selling at street prices half the suggested retail
> of the PC 10s, the future of thes Commodore machines appears doubtful.
> But if the PC10s are offered at the same deep discounts as are other
> Commodore products, they may just prove to be runaway successes."
 
 
[  Any thoughts or opinions which may or may not have been expressed  ]
[  herein are my own.  They are not necessarily those of my employer. ]

-- 
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