Path: utzoo!utgpu!jarvis.csri.toronto.edu!mailrus!iuvax!rutgers!njin!princeton!siemens!jrv From: jrv@siemens.UUCP (James R Vallino) Newsgroups: comp.sys.ibm.pc Subject: Re: PC Tech Journal Dies Message-ID: <7004@siemens.UUCP> Date: 25 Feb 89 06:33:34 GMT References: <1826@valhalla.ee.rochester.edu> <8228@watcgl.waterloo.edu> <1424@fredonia.UUCP> Reply-To: jrv@siemens.siemens.com (James R Vallino) Organization: Siemens RTL, Princeton, NJ Lines: 25 In article <1424@fredonia.UUCP> grig8348@fredonia.UUCP (LoyEllen Griggs) writes: [news about PC Tech dying deleted] >I wonder if anyone out there can actually check this out, since the ad exec >from PC Tech just called us last month to solicit advertising for the SUMMER. I have done a bunch of work for PC Tech and was currently working on something. My editor called me last Thursday to tell me to call it quits. The magazine's office will be on skeleton staff as of March 1. He said it was "resume city" at the copying machine. He said that while there were some signs of problems no one expected such a drastic solution. It went down real fast. I am not sure that I will truly mourn the passing of PC Tech. It's focus shifted about a year ago away from hard core techie stuff. At the authors diner during Spring/COMDEX last year there was a bunch of discussion about the change in editorial focus. It was a move to what was perceived as the interest of the readership. From that point the proposals which I made were accepted by my editors but rejected during overall editorial reviews. The magazine was no longer interested in the same things which interested me. -- Jim Vallino Siemens Corporate Research, Princeton, NJ jrv@siemens.siemens.com princeton!siemens!jrv (609) 734-3331