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From: presnik@bbn.com (Philip Resnik)
Newsgroups: sci.lang,comp.cog-eng,sci.psychology
Subject: Effects of poor writing?
Message-ID: <39131@bbn.COM>
Date: 26 Apr 89 13:20:27 GMT
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Does anyone know of a study demonstrating that poor quality 
prose loses potential business?  (For example, one could
imagine a study showing that, given pairs of prose descriptions,
people tend to choose products whose description does not contain
grammatical errors.)

The view that "effective writing" is good for business is
a commonly held one;  I'm interested in finding out what
has been done experimentally on this topic.

Please respond via e-mail (I probably won't see posted followups),
to presnik@bbn.com.

Thanks,

  Philip