Path: utzoo!attcan!uunet!cs.utexas.edu!tut.cis.ohio-state.edu!ucbvax!UCONNVM.BITNET!SEWALL From: SEWALL@UCONNVM.BITNET (Murph Sewall) Newsgroups: comp.sys.apple Subject: Re: FSTs Message-ID: <8904160156.aa25830@SMOKE.BRL.MIL> Date: 16 Apr 89 06:40:10 GMT References: Sender: daemon@ucbvax.BERKELEY.EDU Organization: The Internet Lines: 33 > Whether you knew about GS/OS before it's release does not > matter. If we went around pre-announcing our products, > it wouldn't be very wise, strategically or economically. Like most sweeping generalizations, the above isn't true. In fact, senior Apple executives are frequently quoted on the subject of Apple's plans (the true multitasking operating system for the Mac II , Mac IIx, IIcx, and SE-030 by the end of this year, for example). It's imprudent to discuss future products if the effect is customers deferring purchase of current products, or products with release dates so far in the future that their failure to appear after awhile might be viewed as a sign of trouble (the LapMac perhaps?). But it's not so smart when the opposite is likely to be the case. Since when has Apple ceased "pre-announcing" products (the LapMac, isn't pre-announced)? Apple is busy rumor mongering all sorts of future Macintosh stuff (the Macintosh "tower" - a buck says that it WILL BE the IItx - the 25 MHz IIcx and SE-030, etc.); why the haughty "my lips are sealed" about anything to do with the Apple II? If you ARE planning (working on) an FST for Mac disks, that probably would ENCOURAGE purchases or upgrades. If the rumored MacCard is for real, some heavy hinting would be both economically AND strategically smart. Murph Sewall Vaporware? ---> [Gary Larson returns 1/1/90] Prof. of Marketing Sewall@UConnVM.BITNET Business School sewall%uconnvm.bitnet@mitvma.mit.edu [INTERNET] U of Connecticut {psuvax1 or mcvax }!UCONNVM.BITNET!SEWALL [UUCP] (203) 486-5246 [FAX] (203) 486-2489 [PHONE] 41 49N 72 15W [ICBM] -+- I don't speak for my employer, though I frequently wish that I could (subject to change without notice; void where prohibited)