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From: wilkins@jarthur.Claremont.EDU (Mark Wilkins)
Newsgroups: comp.sys.mac.programmer
Subject: Re: APDA Technotes
Message-ID: <1104@jarthur.Claremont.EDU>
Date: 2 May 89 14:36:16 GMT
References: <3024@tank.uchicago.edu>
Reply-To: wilkins@jarthur.UUCP (Mark Wilkins)
Organization: Harvey Mudd College, Claremont, CA
Lines: 28


  Quoting Sue Espinoza, Director of Developer Channels at Apple Computer,
from May 1st's Apple Viewpoints, the weekly Developer Services newsletter.

     "...Bringing APDA into Apple meant taking a big bite, bigger than we
imagined.  Consequently, it's taking longer to chew and swallow than we ever
expected.
     "You know the garage you've been meaning to reorganize?  The small rust
spot on your car you've intended to fix before it becomes a gaping hole?
The code you've been meaning to clean up before the beta release?  We've
been going through our own version of that...
     "You said 'Get our orders faster.' That's a fair enough request, and
it's the one that has presented our biggest challenge to date.  I must say,
we responded by solving the wrong problem and unintentionally created what
some of you have called 'the great freight ripoff.' ...
     "I'll close by telling you that at this time last month I looked at
what remained 'to do APDA right,' and decided I was going to change my name,
sell my belongings, and flee someplace where there were no Apple computers.
But things are looking up; so I cancelled the garage sale, put the suitcases
back in the attic, and kept on keeping on.
     "Seriously, I do want to leave you with the optimistic feeling about
APDA that I have.  We hear you, and we're making progress toward our goal of
serving you better.  Thanks for your continuing support and patience."


  Comments?

                             -- Mark Wilkins