Path: utzoo!dciem!nrcaer!sce!cognos!stewartw
From: stewartw@cognos.UUCP (Stewart Winter)
Newsgroups: comp.sys.amiga
Subject: Re: CBM Advertising (Was: Re: I've had it with CBM!)
Message-ID: <7914@cognos.UUCP>
Date: 1 Feb 90 18:04:30 GMT
References: <8983@nigel.udel.EDU> <450@enuxha.eas.asu.edu>
Reply-To: stewartw@cognos.UUCP (Stewart Winter)
Organization: Cognos Inc., Ottawa, Canada
Lines: 23

In article <450@enuxha.eas.asu.edu> martin@enuxha.eas.asu.edu (Ross D. Martin) writes:
>Let's face it, few people just wander into a computer store and look. A lot
>more people would see Amigas if they were sold in Sears and K-Mart.  And the
>more times someone sees an Amiga, the more times they are likely to become
>interested in something they see running, the more support they will think
>is available for it, etc.  

   In Canada, K-Mart does sell the Amiga.  So does one of its competitors
(Canadian Tire).  The only thing I have ever seen running on their Amigas
is the Workbench Hand.  That isn't going to sell anything.  A computer
does not sell itself the way a sock might.  Someone who can answer questions
has to be there ... otherwise the store itself doesn't pay attention to it.

   Get them interested in the amiga (what the commercials did) and tell
them where to go to find one (the 1-800 #).  Sounds like a pretty good
campaign to me.

 Stewart
-- 
Stewart Winter                Cognos Incorporated   S-mail: P.O. Box 9707
VOICE: (613) 738-1338 x3830   FAX: (613) 738-0002           3755 Riverside Drive
UUCP: uunet!cognos!stewartw                                 Ottawa, Ontario
"The bird for the day is .... alexandrine parakeet."        CANADA  K1G 3Z4