Path: utzoo!utgpu!jarvis.csri.toronto.edu!mailrus!uwm.edu!cs.utexas.edu!asuvax!hrc!force!covertr
From: covertr@force.UUCP (Richard E. Covert)
Newsgroups: comp.sys.atari.st
Subject: Re: OK, so they sell the STe in Europe...
Summary: USA Bashing!!
Message-ID: <4876ef20.14a1f@force.UUCP>
Date: 5 Feb 90 16:31:29 GMT
References: <9002020807.AA08400@ucbvax.Berkeley.EDU>
Organization: gte
Lines: 51

In article <9002020807.AA08400@ucbvax.Berkeley.EDU>, AMEIJ@vax.oxford.ac.UK (Jan Ameij) writes:
> So, Rich Covert is terribly cross that Atari have started selling the STe over
> here first, eh? Well, everything has to be sold somewhere first, and it seems
> fairly logical to release the STe in the area where ST's do best. Why should
> everything be sold in the USA first? The idea that this degrades America to the
> status of a Third World Country is a) insulting to LDC's, b) insulting to
> Europe (should we have got it after the USA to confirm our status) and c)
> indicative of the sort of inferiority complex that hardware scrolling won't
> cure.
> 
> Honestly, some people.
> 
> Jan Ameij.
> 
> -----------------------------------------------------------------------------
> 
> If democracy means Coke, Pepsi, Apple Pie and Apple Corp, I vote Communist.


Jan, the USA market is being relegated to Third World Status by the marketing
of Atari Corp. There is no other explanation for Atari Corp selling new products
in Europe first. As far as the USA market being so much smaller than the Europoen
market, that is the fault of Atari Corp. If Atari Corp were to aggresively market
the Atari ST/TT computers here in the USA, than the USA market would be bigger
then the Europeon market.

Atari Corp made a  committment in 1989 to market new products here in the USA
first. But you can see just how much an Atari promise is worth. Heck, we still
can't get STes, or the Atari PC line. Maybe though Atari Corp is just an indication
of the overall decline of the entire USA. More and more hi tech is being developed
in The Far East and Europe and USA is losing ground every day. Just look at high 
definition television. The Japanese are leading the USA in that area.

The is NO REASON for Atari STs to be so poorly marketed here in the USA.
With a better marketing and distribution system, the USA could easily lead
Europe in sales of Atari products! The Atari has many advantages over Macs
and Amigas. but, here is the USA, marketing is King Kong. Without good marketing,
your product is dead. And Atari Corp has never had decent marketing and dsitribution
here in the USA.

Heck, I just started learning to use PageStream 1.8 this weekend. And PgS 1.8 is
every bit as good as any Mac program, and costs 1/3 the price of some of the Mac
DTPs. So, Sts could be easily sold as DTP systems. I find that there is very little
work that I have to do on my Spectre 128 that I can't do on my ST4.


-- 
 Richard E. Covert, Lead Engineer of Software Tools Group
 AG Communications Systems, Phoenix AZ   (602) - 581-4652
 TCP/IP: covertr@gtephx
 UUCP: {ncar!noao!asuvax | uunet!zardoz!hrc | att}!gtephx!covertr